Snowflake
Snowflake offers a cloud-based data platform that enables companies to share data, build applications and effectively use AI. Hightouch is a platform to sync data into tools for marketing, advertising, sales and customer success.
Whitnee Hawthorne is the global head of travel and hospitality at Snowflake and Tejas Manohar is co-founder and co-CEO of Hightouch.
Founded in 2012, Snowflake is a cloud-based data storage
company that works across a variety of verticals including travel and hospitality.
In September the company launched its “AI Data Cloud for Travel and Hospitality”
to address industry needs such as dynamic pricing and sustainability tracking, reputation
management and performance advertising.
Hightouch is a startup that syncs data from any data
warehouse into tools to support marketing, advertising, sales and customer success.
At The Phocuswright Conference, Snowflake’s global head of
travel and hospitality, Whitnee Hawthorne, and Hightouch co-founder and co-CEO
Tejas Manohar explained how the two companies are working together.
During the Launch competition, Hawthorne and Manohar shared
how the combination of Snowflake’s AI data cloud and Hightouch’s AI decision-making
is creating a new paradigm for marketing and helping brands like Accor turning
everyday customers into loyal advocates.
The panel of judges selected Snowflake and Hightouch to receive the Travel Innovator of the Year award.
Watch the Center Stage presentation below.
Snowflake – Innovation: Launch at The Phocuswright Conference
Later Hawthorne spoke to Charlotte Lamp-Davies, founder of A Bright Approach, in the PhocusWire Studio. Watch the full discussions below.
The Phocuswright Conference 2024 Launch Innovator interview: Snowflake
